Real Housewives of Atlanta star, Sheree Whitfield, is not happy with Delta's customer service. Likely traveling in support of her new book, the reality star took to Twitter to vent about her bad experience with the airline.
Southwest Airlines must utilize savvy social listening to find unsatisfied customers from their competitors, because they picked up on Sheree's rant and tweeted the perfect response.
Southwest not only delivered a clever play on Sheree's infamous saying, "Who gone me boo?", they also suggested that they are more hospitable than Delta and promoted their competitive advantage of not charging for the first or second checked bag. Bravo, Southwest!
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